The Harmony of Apple

Loading...
Thumbnail Image

Authors

Ramey, Mathew

Issue Date

2012-05-01T21:41:18Z

Item Type

Thesis

Language

en_US

Keyword

Apple , Design , Business , Ipod , Imac , Itunes , iPad , iPhone , Newton , Pippin , OSX , Apple TV , Mac , Performa , Harmony , G4

Research Projects

Organizational Units

Journal Issue

Alternative Title

Abstract

This thesis is a partial business analysis of Apple and an exploration of their product design and philosophies. The main topics discussed are the breakdowns of several successful products as well as failures and why they were received as either in the market. This includes the iMac, Apple Store and iPod; as well as the Newton, Pippin and Apple TV. The reasons behind the reception of certain devices is explained and illustrates how Apple sticking closely to its roots reaps the best end product. Included are several quotes and anecdotes that further show these patterns and explains key points.

Description

Citation

Publisher

License

Journal

Volume

Issue

PubMed ID

DOI

ISSN

EISSN